BYD Sponsorships
Driving progress through partnerships.
LIV Golf: Driving a new era of golf. Electrified.
LIV Golf is reinventing the game. Faster, sharper, and globally unmissable. At BYD, that kind of disruptive thinking resonates. As a global leader in EV innovation, we're proud to partner with LIV Golf to champion bold ideas, sustainability, and elite performance.
Sydney Roosters: Powering Performance on and off the field.
LIV Golf is reinventing the game. Faster, sharper, and globally unmissable. At BYD, that kind of disruptive thinking resonates. As a global leader in EV innovation, we're proud to partner with LIV Golf to champion bold ideas, sustainability, and elite performance.
Hyrox: The ultimate test of toughness.
HYROX is the global fitness race that pushes both body and mind to the limit. With 1km runs and functional workout stations repeated eight times, it's the ultimate challenge of endurance and resilience.
Illumination’s Minions & Monsters: Banana-powered chaos meets BYD smart tech
The Minions are back in theaters with Minions & Monsters – and with their new friends, BYD, they’re ready to summon something wild.
Melbourne Victory FC: Accelerating a legacy toward a sustainable future.
Joining as a Major Partner and exclusive vehicle supplier, BYD and Victory share a history and ambition for continued, accelerated growth and a mutual commitment to creating a better future for our communities.
At BYD, we're proud to support the sporting codes Australians love, from the powerhouse energy of the Sydney Roosters to the global stage of LIV Golf. But for us, sport is more than just big leagues and headline moments. It's a vehicle for connection, inclusion, and grassroots impact.
That's why our sponsorships go beyond the field, helping fuel community programs that inspire the next generation, promote active lifestyles, and bring people together. Whether it's backing junior development or supporting local initiatives, we believe the true win is creating lasting, positive change in the communities we're part of. Because driving progress isn't just about innovation, it's about people, community and inclusion.
LIV Golf: Driving a new era of golf. Electrified.
LIV Golf is reinventing the game. Faster, sharper, and globally unmissable. At BYD, that kind of disruptive thinking resonates. As a global leader in EV innovation, we're proud to partner with LIV Golf to champion bold ideas, sustainability, and elite performance.
Whether it's a world-first battery platform or a world-class tournament, BYD and LIV Golf are united in pushing boundaries and breaking traditions. Our vehicles represent the future of mobility. LIV represents the future of golf. Together, we're driving progress in style.
From hospitality to hole-in-ones, our partnership is more than a logo. It's a shared statement: the future is here and it's electric.
Learn more about LIV Golf
Sydney Roosters: Powering Performance On and Off the Field.
Some teams play. Others lead. As one of the most iconic and decorated clubs in Australian sport, the Sydney Roosters represent resilience, ambition, and community values that align perfectly with BYD.
As a major partner, BYD is proud to support the Roosters across every round, every challenge, and every comeback. Just as our electric vehicles are engineered for dynamic performance, our partnership with the Roosters is built on trust, innovation, and a shared love of pushing limits.
But it's not just about footy. Our partnership helps drive community impact — from local initiatives to fan-first campaigns like "Keys for a Cause." Together, we're creating moments that move people — literally and emotionally.
Meet the Roosters
Hyrox: The ultimate test of toughness
HYROX is the global fitness race that pushes both body and mind to the limit. With 1km runs and functional workout stations repeated eight times, it's the ultimate challenge of endurance and resilience.
At the BYD stand, toughness takes a new form - visitors ride bicycles to generate real power, proving that true strength isn't just about finishing the race, but about fueling what drives us forward.
Learn more
Illumination’s Minions & Monsters: Banana-powered chaos meets BYD smart tech
The Minions are back in theaters with Minions & Monsters – and with their new friends, BYD, they’re ready to summon something wild.
Built around a shared spirit of curiosity, exploration, and fun, this collaboration brings together cutting-edge technology and joyous experiences designed to make every journey more memorable.
Buckle up. Fully charged, endless fun. Catch Minions & Monsters only in cinemas.
Melbourne Victory FC: Accelerating a legacy toward a sustainable future.
Melbourne Victory Football Club is built on a legacy of championships, unforgettable moments and supporters with an unmatched passion for their team. Established in 2004 as an A-Leagues foundation club, the Club's vision to lead, unite, connect and inspire has set the benchmark for excellence in Australian football.
Joining as a Major Partner and exclusive vehicle supplier, BYD and Victory share a history and ambition for continued, accelerated growth and a mutual commitment to creating a better future for our communities. As the exclusive vehicle supplier, BYD is not just providing new energy mobility – it is supporting the team’s journey towards a more sustainable future.
Learn More About Melbourne Victory FC